Sydney’s florists need more than a brochure online. Modern flower delivery demands real-time inventory, payment processing, delivery scheduling, and the ability to wow customers with beautiful presentation—all integrated seamlessly.

We built a demo website for Blooms & Petals Flower Shop using Nuxt.js, a sophisticated Vue.js framework perfect for full-stack web applications. The result? An elegant, interactive website with rose pink and lavender accents, a gorgeous product catalog, shopping cart, and delivery management system that makes ordering flowers as beautiful as the arrangements themselves.

View the live demo: blooms-petals.cosmoswebtech.com.au →

Demo Website Hero Section Live demo hero section showcasing the design and layout

Why Nuxt.js for Flower Shops?

Nuxt.js is ideal for e-commerce businesses because it combines frontend elegance with backend power—all in one framework.

Nuxt.js delivers:

  • Full-stack JavaScript - Same language for frontend and backend
  • Server-Side Rendering (SSR) - SEO-friendly product pages
  • Real-time inventory - Update stock as orders come in
  • State management - Shopping cart, saved arrangements, wishlists
  • API integration - Payment processors, delivery services, logistics
  • Automatic code splitting - Fast page loads despite complex features
  • Beautiful UI - Vue.js components for interactive product pages

The Performance Numbers

Build Output:
  Initial HTML: 52.3 KB
  JavaScript: 185 KB (core app + lazy-loaded pages)
  CSS: 45.8 KB (custom Tailwind + animations)

First Load: ~220 KB estimated transfer
Lighthouse Score: 92 (Performance), 100 (SEO)
Build Time: ~4-5 seconds
Status: Excellent, Production-ready

Nuxt’s hybrid rendering means static content loads instantly, while interactive features load progressively.

Rose Pink & Lavender: Floral Elegance

Flower shops need websites that are as beautiful and romantic as the arrangements themselves. We designed an elegant color palette that evokes romance, nature, and sophistication.

Primary Colors:

  • Rose Pink (#e91e63) - romance, elegance, classic flowers
  • Dusty Rose (#d946aa) - warm sophistication
  • Lavender (#c084fc) - calm, creativity, luxury
  • Light Lavender (#e9d5ff) - soft backgrounds, elegance
  • Deep Plum (#6b21a8) - authority, depth

Accent Colors:

  • Cream (#faf8f5) - purity, natural elegance
  • Sage Green (#6b7280) - nature, freshness of stems and leaves
  • Gold (#d4af37) - premium touches, special occasions

Why rose pink and lavender?

These colors communicate:

  • Pink - Romance, femininity, love, classic florals
  • Lavender - Luxury, creativity, calm elegance
  • Together - Premium floral artistry with emotional resonance

Think of high-end florists, romantic occasions, luxury gift delivery—this palette captures that perfectly.

Typography:

  • Headings: Plus Jakarta Sans (elegant, modern, romantic)
  • Body: Inter (highly readable, sophisticated)

Nuxt.js: Full-Stack Florist Power

Vue.js Components for Interactive Products

Nuxt.js leverages Vue.js components for beautiful interactivity:


<template>
  <div class="product-card">
    <div class="image-gallery">
      <img :src="selectedImage" :alt="product.name" />
      <div class="thumbnails">
        <img
          v-for="(image, i) in product.images"
          :key="i"
          :src="image"
          @click="selectedImage = image"
          :class="{ active: selectedImage === image }"
        />
      </div>
    </div>

    <h2>{{ product.name }}</h2>
    <p class="description">{{ product.description }}</p>

    <div class="pricing">
      <span class="price">${{ product.price }}</span>
      <span v-if="product.discount" class="original">${{ product.original }}</span>
    </div>

    <div class="size-selector">
      <label>Choose Size:</label>
      <button
        v-for="size in product.sizes"
        :key="size.id"
        @click="selectedSize = size"
        :class="{ selected: selectedSize?.id === size.id }"
      >
        {{ size.name }} (+${{ size.priceAdd }})
      </button>
    </div>

    <button @click="addToCart" class="add-to-cart">Add to Cart</button>
  </div>
</template>

<script setup>
import { ref, computed } from 'vue'
import { useCart } from '~/composables/useCart'

const props = defineProps(['product'])
const { addItem } = useCart()

const selectedImage = ref(props.product.images[0])
const selectedSize = ref(props.product.sizes[0])

const addToCart = () => {
  addItem({
    ...props.product,
    selectedSize: selectedSize.value,
    image: selectedImage.value
  })
}
</script>

<style scoped>
.product-card {
  @apply bg-white rounded-lg shadow-lg p-6;
}

.image-gallery {
  @apply mb-4;
}

.price {
  @apply text-2xl font-bold text-rose-pink;
}

.add-to-cart {
  @apply bg-rose-pink text-white px-6 py-3 rounded-lg hover:bg-dusty-rose transition;
}
</style>

This Vue component handles product images, size selection, pricing, and cart management—all interactive without page reloads.

Server-Side API Routes

Nuxt handles backend API routes alongside frontend code:

// server/api/cart.post.ts
export default defineEventHandler(async (event) => {
  const body = await readBody(event)

  // Calculate total
  const total = body.items.reduce((sum, item) => {
    return sum + (item.price * item.quantity)
  }, 0)

  // Check inventory
  const inventory = await db.checkInventory(body.items)

  if (!inventory.inStock) {
    throw createError({
      statusCode: 400,
      statusMessage: 'Some items are out of stock'
    })
  }

  // Create order
  const order = await db.createOrder({
    items: body.items,
    total,
    customer: body.customer,
    deliveryDate: body.deliveryDate
  })

  return { orderId: order.id, total }
})

Same JavaScript knowledge for frontend and backend—faster development, easier maintenance.

Real-Time Inventory & Delivery

Nuxt integrates with inventory and delivery systems:

// composables/useAvailability.ts
export const useAvailability = () => {
  const availableDates = ref([])
  const selectedDate = ref(null)

  const checkDeliveryDates = async (suburb) => {
    const response = await $fetch('/api/delivery-dates', {
      query: { suburb, today: new Date() }
    })
    availableDates.value = response.dates
  }

  const checkInventory = async (productIds, date) => {
    const response = await $fetch('/api/inventory', {
      method: 'POST',
      body: { productIds, date }
    })
    return response.available
  }

  return { availableDates, selectedDate, checkDeliveryDates, checkInventory }
}

Customers see real availability for their suburb and delivery date.

Six Pages That Drive Flower Sales

1. Homepage: Romantic & Beautiful

Hero Section:

Blooms & Petals Flower Shop
Artfully Arranged, Beautifully Delivered in Sydney

Rose pink to lavender gradient with gentle floral animations.

Key sections:

  • Why Choose Blooms & Petals - Same-day delivery, fresh flowers, expert florists
  • Featured Arrangements - 4-5 bestselling bouquets with photos
  • Occasion Types - Quick links (Valentine’s, Mother’s Day, Weddings, Sympathy)
  • Delivery Promise - Same-day delivery in Sydney, quality guarantee
  • Testimonials - Beautiful customer reviews with photos
  • Shop Now - Prominent CTA

2. Shop Page: Beautiful Product Catalog

Product Categories:

Classic Bouquets ($45-85)

  • Red Rose Romance - 12 red roses, baby’s breath, greenery - $75
  • Soft Garden - Mixed pastels, roses, dahlias - $65
  • Sunburst - Yellow and orange arrangement - $55
  • Peace & Serenity - Whites and creams - $70

Premium Arrangements ($85-150)

  • Luxury Bloom - Premium roses, exotic orchids - $135
  • Garden Paradise - Mixed seasonal flowers, lush greenery - $125
  • Elegance - Roses, eucalyptus, berries - $110

Seasonal Specials ($50-120)

  • Valentine’s Collection - Romantic reds and pinks
  • Mother’s Day Special - Pastels and personalization
  • Christmas Magic - Festive reds, golds, greenery
  • Easter Blossoms - Spring colors and themes

Plant Gifts ($35-100)

  • Orchid Elegance - Potted orchid with decorative pot - $65
  • Succulent Garden - Assorted succulents in pot - $45
  • Peace Lily - Air-purifying plant - $55

Add-Ons:

  • Personalized message card - +$5
  • Luxury chocolates - +$15
  • Premium vase upgrade - +$20
  • Gift wrapping upgrade - +$10

Each product shows:

  • High-quality photography (multiple angles)
  • Detailed description
  • Flower types and colors
  • Size options
  • Delivery area availability
  • Customer reviews

3. Flower Guide: Educational Content

Types of Flowers:

  • Roses - Classic elegance, romantic symbolism
  • Orchids - Exotic luxury, tropical beauty
  • Peonies - Romantic abundance, springtime wonder
  • Sunflowers - Cheerfulness, warmth, sunshine
  • Lilies - Elegance, fragrance, purity
  • Tulips - Spring freshness, soft romance

Occasions Guide:

  • Valentine’s Day - Red roses, romantic pinks
  • Mother’s Day - Soft pastels, elegant arrangements
  • Weddings - Whites, soft pinks, bridesmaids’ colors
  • Sympathy - Whites, soft colors, meaningful arrangements
  • Congratulations - Bright, celebratory colors
  • Just Because - Cheerful mixed arrangements

Care Tips:

  • How long flowers last
  • Proper water and trimming
  • Temperature management
  • Display suggestions

4. Gift With Delivery: Checkout & Delivery

Shopping Cart & Checkout:

  1. Review Cart

    • Product summary
    • Selected size
    • Add-ons (chocolates, card, wrapping)
    • Running total
  2. Delivery Details

    • Recipient name and address
    • Delivery suburb (shows availability)
    • Delivery date picker (shows available dates)
    • Delivery time preference (morning/afternoon)
    • Special delivery instructions
  3. Message Card

    • Optional personalized message (up to 150 characters)
    • Preview of how it looks
  4. Payment Information

    • Billing address
    • Payment method (card, PayPal, Apple Pay)
    • Order review
  5. Confirmation

    • Order number
    • Estimated delivery time
    • Customer service phone
    • Email confirmation

Real-time Updates:

  • After order confirmation, SMS updates to customer
  • “Your flowers have been arranged”
  • “Your delivery is on the way”
  • “Flowers delivered” with driver photo

5. Corporate & Events: B2B Services

Corporate Flowers:

  • Office lobby displays
  • Reception desk arrangements
  • Meeting room centerpieces
  • Regular subscription service

Events & Weddings:

  • Bridal bouquets
  • Bridesmaid flowers
  • Ceremony arrangements
  • Reception centerpieces
  • Installation and setup services

Services Include:

  • Custom design consultation
  • Delivery and setup
  • Arrangement maintenance
  • Day-of coordination
  • Photography options

Request custom quote for events and large orders.

6. About & Contact: Personal Connection

About Blooms & Petals:

“Founded in 2015, Blooms & Petals was created by florist Maria Santos with a vision to make beautiful flowers accessible to everyone in Sydney. Every arrangement is handcrafted with love, using the freshest flowers sourced from local and sustainable growers.”

Our Florists:

  • Introduce each florist with bio and specialty
  • Show their favorite flowers and arrangements
  • Personal touch and credibility

Sourcing & Sustainability:

  • Fresh flowers delivered daily from growers
  • Local Sydney suppliers prioritized
  • Eco-friendly practices (recycled materials, water conservation)
  • Seasonal arrangements promote local growers

Contact:

  • Phone: (02) 9876 3456 (click-to-call)
  • Email: [email protected]
  • Instagram: @bloomsandpetalsflowers

Location:

  • Address: 234 Flower Lane, Marrickville NSW 2204
  • Store Hours: Mon-Fri 9AM-6PM, Sat 10AM-5PM, Sun 11AM-4PM
  • Order online anytime, in-store purchases welcome

Delivery:

  • Sydney metropolitan delivery: Same-day available
  • Coverage: 15km radius from store
  • Flat delivery fee: $15
  • Scheduled delivery: $20

What Real Florists Need

1. Subscription Service

Build recurring revenue:

  • Weekly or bi-weekly bouquets
  • Seasonal arrangements
  • Customizable preferences
  • Delivery scheduled automatically

Subscriptions create predictable revenue and customer loyalty.

2. Wedding & Event Planning Portal

High-value B2B feature:

  • Gallery of past events
  • Custom quote calculator
  • Mood board creation
  • Event timeline management
  • Vendor collaboration tools

3. Flower Fresh Guarantee

Competitive advantage:

  • Satisfaction guarantee (refresh if wilted)
  • 7-day freshness promise
  • Free re-delivery if not satisfied
  • Quality seal on website

4. SMS & Email Notifications

Engagement and upsell:

  • Order status updates
  • Special occasion reminders (birthdays, anniversaries)
  • New seasonal arrangements
  • Flash sales and limited-time offers

5. Professional Photography

Showcase quality:

  • Arrangement close-ups (details, colors)
  • Delivery in action
  • Happy customer photos
  • Florist at work
  • Event installations

Investment: $1,200-2,000 for 30-40 professional images

6. Review & Testimonial System

Social proof matters for gifts:

  • Google reviews with photos
  • Customer testimonials with images
  • Before/after delivery photos
  • Recipient satisfaction stories

SEO for Floral Discovery

“Send flowers Sydney” and “same-day flower delivery” are competitive searches.

Local SEO optimizations:

  1. Google Business Profile - Complete with hours, photos, services
  2. Local keywords - “Marrickville florist,” “Same-day flower delivery Sydney”
  3. Service pages - “Valentine’s flowers,” “Wedding flowers,” “Sympathy arrangements”
  4. Blog content - Flower care, arrangement ideas, occasion guides
  5. Customer reviews - Encourage testimonials with photos

Content strategy:

  • Blog about flower types and care
  • Seasonal arrangement guides
  • Occasion-specific recommendations
  • Local event coverage

Hosting & Deployment

Nuxt.js apps need Node.js hosting or static pre-rendering:

Recommended Hosting:

Vercel (Best for Nuxt):

  • Optimized for Nuxt deployment
  • Serverless functions for APIs
  • $0-100/month for commercial use
  • Excellent performance

Netlify:

  • Nuxt-compatible deployment
  • Serverless functions available
  • $0-99/month pricing
  • Global CDN

DigitalOcean App Platform:

  • Full control over Node.js environment
  • $12-50/month for app hosting
  • Database and API flexibility

Monthly hosting: $15-50 (reasonable for e-commerce).

Real Flower Shop Website Pricing

Starter Package:

  • Homepage, product catalog, about, contact
  • Mobile responsive
  • Rose pink/lavender design
  • Contact form
  • Manual order processing
  • Investment: $4,500 - $6,500

E-Commerce Package:

  • Everything in Starter
  • Full shopping cart system
  • Secure payment processing (Stripe)
  • Delivery address and date selection
  • Order confirmation emails
  • Customer account management
  • Investment: $7,500 - $10,000

Premium Package:

  • Everything in E-Commerce
  • Real-time inventory management
  • Delivery scheduling and tracking
  • Subscription service capability
  • SMS notifications
  • Customer loyalty program
  • Advanced analytics
  • Event/wedding inquiry system
  • Investment: $12,000 - $16,000

Timeline: 4-6 weeks from design to launch.


Ready to build a beautiful e-commerce website for your Sydney flower shop? Contact Cosmos Web Tech for a free consultation about creating a florist site that’s as beautiful as your arrangements.

📞 0433 309 677 📧 Email us

We build flower shop websites that bloom online—just like this Blooms & Petals demo.

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